About Us

Pretty Desirable is all about helping you to achieve luxurious indulgence. Our products have been carefully chosen to epitomise STYLE, REFINEMENT and QUALITY.

We are a member of the Pretty Perfect Group, a family of businesses founded upon the fundamental premise of offering our customers the most beautiful objects of unsurpassed quality and design for home and living, created by designers and made by craftsmen, at an affordable price.

Our entire team is genuinely proud of the work they produce and our daily satisfaction is receiving feedback from you our customers and exceeding your expectations in every way. We strive to achieve the highest standards of quality and care right from our product selection through to our Customer Care team and direct to you.

We always perform to the best of our ability and on occasions have even been said to have “performed miracles” to satisfy our customers’ needs. We want you to enjoy and appreciate the entire shopping experience with us and cherish our products for years to come. Most importantly we want you to feel a friend of the Pretty Desirable team.

Thank you for visiting our site, we look forward to welcoming you to Pretty Desirable and serving you for years to come. Our business is your enjoyment of beautiful, quality, fine luxury goods.

If you have any comments, suggestions or advice on any aspect of our service, product range or website we’d love to hear from you; please drop us a line at .

What makes the Pretty Desirable shopping experience different?

We think our service is the best available. We only sell items we have in stock so there are no surprises when you order - no more “sorry this item will be available in a month”. When you order the item is usually delivered within 24-48 hours. We keep you up-to-date by regular emails and you can even logon to your own customer account to see the status of your order.

We realise that buying lingerie, especially a bra, online can be a “strange” and new experience for some - what if it doesn't fit? what if I don't like it? Our straightforward returns and exchanges policy means that you have no need to worry. If it’s not what you want just send it back to us in an “unworn” condition and we'll quickly refund you or provide your desired alternative – at no extra postage costs! We are convinced you'll find it far easier and simpler than the high-street.